Creative. Director. Designer.
Totes
Brief: Rebrand Totes Umbrellas for a new audience and create a launch campaign with a new look, tone, and feel.
Role: Concept development, design direction, and asset creation.
Campaign Elements: Brand redesign. Videos. Social videos. Digital Ads. Social posts.
FLYING PIG
Brief: Get millennials to see the Flying Pig Marathon as an experience that can’t be missed by turning their peers into advocates.
Role: Concept development, design direction, and asset creation.
Campaign Elements: Brand redesign. App concept & design direction. Print ads. Digital ads. Social posts. Spotify ads. Apparel design.
BRAUN ELECTRIC SHAVERS
Brief: Leverage NFL partnership to increase brand awareness a U.S. audience
Role: Concept development, design direction, and asset creation.
Campaign Elements: Print ads. Newspaper ads. Digital ads. Social posts. Community Management. Social videos. TV commercials.
ALCOTT
Brief: Build a sub-brand of Flexi dog leashes that celebrate the adventures of owning a dog.
Role: Developed brand look, tone and feel. Concept, create, and design products and launch campaign materials.
Elements: Branding. Storybook. PR treasure hunt. Product designs. On-shelf packaging. Digital Ads. Social channel branding. Social channel posts.
D&D Beyond
